Analytics Business Model of Digital Identity in the Age of Superabundance:A Reflection on the Monetization Process

机译：富裕时代的数字身份分析业务模型：对货币化过程的反思

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One of the current important organizations' assets is digital identities,which constitute a major component of big data.Monetizing digital identity attributes goes through a whole process.We present a digital identity monetization process and explain its components in order to transform a row material Big Data including digital identities into knowledge,which is perceived as a valuable asset.We design monetization process based on two practical Big Data analytics approaches that have proven successful in organizations' projects.The process is composed of seven milestones in each of them we highlight input(s)and output(s).

机译：数字身份是当前重要组织的资产之一，数字身份构成了大数据的主要组成部分。数字身份属性的货币化贯穿了整个过程。我们提出了数字身份货币化的过程并对其构成进行了解释，以转化行材料Big包括数字身份到知识的数据被认为是宝贵的资产。我们基于两种已被证明在组织项目中成功的实用大数据分析方法来设计货币化过程。该过程由七个里程碑组成，每个过程中我们都突出了七个里程碑和输出。

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《2014 International Conference on Management and Engineering》|2014年|1-7|共7页
会议地点 Shanghai(CN)
作者
GHAZI BEN AYED; TAHAR LAZHAR AYED;
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作者单位

Department of Information Science,Faculty of Social Sciences,Umm Al-Quraa University,Makkah,KSA LARODEC,Institut Supérieur de Gestion Tunis,Université de Tunis,Tunisia;

Department of Marketing,College Business,Umm Al-Quraa University,Makkah,KSA.School Of Commerce(ESCs),Sfax,Tunisia;

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正文语种 eng
中图分类工业通用技术与设备;
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Analytics Business Model of Digital Identity in the Age of Superabundance:A Reflection on the Monetization Process

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