QUALITY SURPRISES... CAPTIVATING, ASSURING AND FIDELIZING CUSTOMERS

机译：质量保证...吸引，确保和满足客户要求

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Customers Fidelization, Quality and Ethics are matters related to Quality and are a challenge to therntwenty-first century. As customers do not expect to receive quality in goods and services, suppliers mustrngive them good surprises in the customer-supplier’s relationships, creating new situations and differentrnrelationships with them.

机译：客户的诚信，质量和道德是与质量相关的问题，是对二十一世纪的挑战。由于客户不希望获得商品和服务的质量，因此供应商必须在客户与供应商的关系中给他们惊喜，从而创造新的情况并与他们建立不同的关系。

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来源
《43rd European quality congress : Proceedings book》|1999年|p.1-5|共5页
会议地点 Madrid(ES)
作者
Romeu Carlos Lopes de Abreu; Sandra da Roiia Florencio de Carvalho;
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作者单位

Lopes de Abreu Consultores Associados Ltda Brasil;

Instituto Militar de Engenharia Brasil;

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会议组织
原文格式 PDF
正文语种 eng
中图分类质量管理;
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QUALITY SURPRISES... CAPTIVATING, ASSURING AND FIDELIZING CUSTOMERS

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