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A Study on the E-Commerce Trade Model of Agricultural Products across the Taiwan Straits

机译：海峡两岸农产品电子商务贸易模式研究

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摘要

In recent years, the cooperation between Mainland China and Taiwan plays an important role in promoting the development of agriculture between two sides. However, it also encounters great challenges because of the increasing speed of economic globalization and China's WTO accession. This paper analyses the current situation and problems in trade of agricultural products across the Straits, and points out the necessities of using E-Commerce model in the course of trading. On the base of discussing the current situation of agricultural E-Commerce in and out of China, we build a trade model across the Straits by analysis of the produce and sale model of the agriculture products. This kind of new business model integrates E-Commerce both in the horizontal and vertical ways, and also increases the efficiency of agricultural products' circulation.
机译：近年来，中国大陆与台湾之间的合作在促进双方农业发展方面发挥着重要作用。但是，由于经济全球化的步伐加快和中国加入世界贸易组织，它也面临着巨大的挑战。本文分析了两岸农产品贸易的现状和存在的问题，指出了在贸易过程中使用电子商务模式的必要性。在讨论国内外农业电子商务的现状的基础上，通过对农产品产销模式的分析，建立了两岸贸易模式。这种新的商业模式在横向和纵向上都整合了电子商务，并提高了农产品流通的效率。

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