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Service-Oriented Data and Process Models for Personalization and Collaboration in e-Business

机译:面向服务的数据和流程模型,用于电子商务中的个性化和协作

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Providing personalized and collaborative services on the web is critical for creating customer and business values in many e-business domains such as e-shop, e-marketplace, e-news, e-learning, e-finance, and e-tourism. The goal of this paper is to propose a generic service-oriented framework and modeling techniques for facilitating the development of a powerful personalized and collaborative e-service system that is adaptable for use in various e-business applications. A unified data model as well as integrated process models for supporting advanced e-service requirements including search, recommendation, customization, collaboration, negotiation, and trust management are presented and discussed with examples.
机译:在Web上提供个性化和协作服务对于在许多电子商务领域(例如,电子商店,电子市场,电子新闻,电子学习,电子金融和电子旅游)中创造客户和业务价值至关重要。本文的目的是提出一种面向服务的通用框架和建模技术,以促进功能强大的个性化和协作式电子服务系统的开发,该系统适用于各种电子商务应用程序。通过示例介绍并讨论了用于支持高级电子服务需求(包括搜索,推荐,定制,协作,协商和信任管理)的统一数据模型以及集成过程模型。

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