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DIFFUSION OF APPLICATION SERVICE PROVISION AMONG SMES

机译:中小型企业中应用服务规定的扩散

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摘要

This paper provides an exploratory empirical survey of the diffusion of Application Service Providers (ASPs). It does do so by presenting a web survey among small and medium-sized enterprises (SMEs). In addition to that it presents a study on one specific ASP and its clients. The research questions are: how is the ASP concept diffused among SMEs and who are the users among SMEs? The concept, ASP, includes software vendors and an ASP enterprise which acts as a third-party firm in a business model. For its clients the concept forms a strategy to rent applications and organise maintenance of their Information and Communication Technology (ICT). The web survey shows that some knowledge of the ASP concept is widely spread among SMEs. However, a closer examination shows that the knowledge of what the ASP concept actually means is limited. This is seen as one reason why the ASP concept has not taken off among SMEs. This reason is related to the question about trust; in order to trust an innovation there is a need to be knowledgeable about the innovation. The conclusion is that ASPs need to be more explicit about their offer. They also need to show how adoption of the ASP concept affects the adopting organisation.
机译:本文提供了对应用服务提供商(ASP)传播的探索性经验调查。它通过在中小型企业(SME)中进行网络调查来做到这一点。除此之外,它还针对一个特定的ASP及其客户进行了研究。研究的问题是:ASP概念如何在中小企业之间传播,谁是中小企业的用户? ASP这个概念包括软件供应商和在企业模型中充当第三方公司的ASP企业。对于其客户而言,该概念形成了一种策略,可以租用应用程序并组织对其信息和通信技术(ICT)的维护。网络调查表明,有关ASP概念的一些知识在中小企业之间广泛传播。但是,仔细研究表明,对ASP概念实际含义的了解是有限的。这被认为是ASP概念未在中小企业中普及的原因之一。原因与信任有关。为了信任创新,需要对创新有所了解。结论是,ASP需要对其报价更为明确。他们还需要证明ASP概念的采用如何影响采用组织。

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