AN INNOVATIVE PATTERN TO DESIGN NEW BUSINESS MODELS IN THE MACHINE TOOL INDUSTRY

机译：在机床行业设计新业务模式的创新模式

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Since some years, European machine tool companies are facing a turbulent market, where Asiatic competitors are becoming more and more aggressive. In such context, technology improvement is not anymore sufficient to preserve their market position: the evolution of their business model towards the offer of value added services will be a fundamental key for future success. This paper, realised within "Next Generation Production Systems" FP6 European Project, proposes an innovative operative pattern guiding machine tool companies in the business model innovation decisions.

机译：多年来，欧洲的机床公司正面临着一个动荡的市场，亚洲的竞争者正变得越来越积极。在这种情况下，技术改进已不足以保持其市场地位：其业务模式向增值服务的发展演变将是未来成功的根本关键。本文是在“下一代生产系统” FP6欧洲项目中实现的，提出了一种创新的操作模式，指导机床公司进行商业模式创新决策。

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来源
《IFIP(International Federation for Information Processing) International Conference on Information Technology for Balanced Automation Systems; 20080623-25; Porto(PT)》|2008年|P.317324|共2页
会议地点 Porto(PT)
作者
Giacomo Copani; Silvia Marvulli; Lorenzo Molinari Tosatti;
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作者单位

Politecnico di Milano;

Institute of Industrial Technologies and Automation-CNR;

Institute of Industrial Technologies and Automation-CNR, lorenzo;

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会议组织
原文格式 PDF
正文语种 eng
中图分类信息处理（信息加工）;
关键词
business model; machine tool industry; customer-supplier relationships;

机译：商业模式;机床行业;客户-供应商关系;

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AN INNOVATIVE PATTERN TO DESIGN NEW BUSINESS MODELS IN THE MACHINE TOOL INDUSTRY

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