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Information Disclosure, Project Popularity and Crowdfunding Performance

机译:信息披露,项目受欢迎程度和众筹绩效

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Starting from the information disclosure and project popularity of crowdfunding projects, this paper explores the influence and difference of crowdfunding projects on the completion rate of crowdfunding and social support. 955 valid data of the end of the online crowdfunding project were collected, and multiple linear regression was used for hypothesis testing. It was found that it has a significant difference in the impact on the social support of crowdfunding and the achievement rate of crowdfunding, in which the experience of crowdfunding has a significant positive impact on the achievement rate of crowdfunding, and the project attention has the highest and significant impact on the social support of crowdfunding. The research on the results of crowd-funding has been enriched by reasonably considering the social support degree into the research on the results of crowd-funding.
机译:从众筹项目的信息披露和项目知名度入手,探讨了众筹项目对众筹完成率和社会支持的影响和差异。收集了955个在线众筹项目结束时的有效数据,并使用多元线性回归进行了假设检验。研究发现,众筹对社会支持的影响和众筹的成功率存在显着差异,其中众筹的经验对众筹的成功率有显着的正向影响,项目关注度最高对众筹的社会支持产生重大影响。通过合理考虑社会支持程度,丰富了对众筹结果的研究。

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