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How to stop spread of misinformation on social media: Facebook plans vs. right-click authenticate approach

机译:如何制止错误信息在社交媒体上的传播:Facebook计划与右键单击身份验证方法

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One of the key features of social networks is that users are able to share information, and through cascades of sharing information, this information may reach a large number of individuals. The high availability of user-provided contents on online social media facilitates people aggregation around shared beliefs, interests, worldviews and narratives. With lack of means to verify information, social media has been accused of becoming a hot bed for sharing of misinformation. Facebook, as one of the largest social networking services, has been facing widespread criticism on how its newsfeed algorithm is designed thus amplifying dissemination of misinformation. In late 2016, Facebook revealed plans to address fake news on Facebook newsfeeds. In this work, we study the methods Facebook has proposed to combat the spread of misinformation and compare it with our previously proposed approach called `Right-click Authenticate'. By analyzing the Business Process Modeling and Notation of both approaches, this paper suggests some key weaknesses and improvements social media companies need to consider when tackling the spread of misinformation online.
机译:社交网络的关键特征之一是用户能够共享信息,并且通过级联共享信息,该信息可能会到达大量的个人。用户在在线社交媒体上提供的内容的高可用性促进了人们围绕共同的信念,兴趣,世界观和叙事的聚集。由于缺乏验证信息的手段,社交媒体被指控成为分享错误信息的温床。作为最大的社交网络服务之一,Facebook在其新闻提要算法的设计方式,从而扩大错误信息的传播方面受到广泛的批评。 2016年底,Facebook透露了计划在Facebook新闻源上处理假新闻。在这项工作中,我们研究了Facebook提出的打击错误信息传播的方法,并将其与我们先前提出的“右键单击身份验证”方法进行了比较。通过分析两种方法的业务流程建模和符号表示,本文提出了社交媒体公司在解决在线错误信息传播时需要考虑的一些关键弱点和改进。

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