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Study of active auto after-sale service model under new situation

机译:新形势下主动汽车售后服务模型研究

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The increase will boost the Chinese aftermarket dramatically, reflecting the fact that the focus in automotive industry will be shifted from vehicle sales to after service. Up to now automotive aftermarket of China has been enlarging, but the level of Chinese automotive aftermarket still fall behind compared with the developed countries. Active after-sale service means to provide timely communication and help. This paper expounds the connotation of auto after-sale service and analyzes the current situation and problems of auto after-sale service in China. Then we come up with the new application and significance of active service. On this basis, we propose a new service model combining active service with auto after-sale service based on customer analysis by using some algorithms.
机译:这一增长将极大地刺激中国的售后市场,这反映了以下事实:汽车行业的重心将从汽车销售转向售后服务。到目前为止,中国的汽车售后市场一直在扩大,但是与发达国家相比,中国的汽车售后市场水平仍然落后。积极的售后服务意味着提供及时的沟通和帮助。本文阐述了汽车售后服务的内涵,分析了中国汽车售后服务的现状和存在的问题。然后我们提出了主动服务的新应用和意义。在此基础上,我们提出了一种基于客户分析的主动服务与自动售后服务相结合的新服务模型。

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