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首页> 外文会议>International Conference on Management Science Engineering >An empirical study on the relationship between background heterogeneity, entrepreneurial attitude and entrepreneurial intention — Based on questionnaire survey to postgraduates in China
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An empirical study on the relationship between background heterogeneity, entrepreneurial attitude and entrepreneurial intention — Based on questionnaire survey to postgraduates in China

机译：背景异质性，创业态度与创业意向之间关系的实证研究—基于对中国研究生的问卷调查

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摘要

This paper firstly builds a relational model between entrepreneurial attitudes and intentions of university graduates by literature review and surveys to entrepreneurs. Then a type of questionnaire is designed to survey graduate students in five regions of China. Finally, we extract data from the recycling questionnaires and build up regression model to find out the influences of entrepreneurial attitudes (such as the cognitions to entrepreneurial purposes, qualities, competences and environment) and background differences on entrepreneurial intentions. This study shows that postgraduates' entrepreneurial intentions conform to the “two force driving” model, which consists of internal driving forces and external pulling power. Specifically, there is the background-differentiated effect owing to significant differences in entrepreneurial intentions of postgraduates in aspect of gender, parents' entrepreneurial experiences and household income. In addition, entrepreneurial attitudes have internal motivation-stimulated effect, quality-intensified effect, ability-combined effect and external environment-constrained effect on the promotion of entrepreneurial intentions.
机译：本文首先通过文献综述和对企业家的调查，建立了大学毕业生创业态度与意愿之间的关系模型。然后设计了一种调查表来调查中国五个地区的研究生。最后，我们从回收问卷中提取数据并建立回归模型，以发现创业态度（例如对创业目的，质量，能力和环境的认知）以及背景差异对创业意图的影响。研究表明，研究生的创业意向符合“两力驱动”模型，该模型由内部驱动力和外部拉力组成。具体而言，由于研究生在性别，父母的创业经历和家庭收入方面的创业意向存在显着差异，因此产生了背景差异效应。此外，创业态度对促进创业意向具有内在的激励作用，质量的增强作用，能力的结合作用和外部的环境约束作用。

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