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首页> 外文会议>Latest trends on cultural heritage and tourism >THE IMPLEMENTATION OF AUSTRIAN MOUNTAIN TOURISM EXPERIENCE IN ROMANIAN MOUNTAIN TOURISM
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THE IMPLEMENTATION OF AUSTRIAN MOUNTAIN TOURISM EXPERIENCE IN ROMANIAN MOUNTAIN TOURISM

机译：奥地利山地旅游中奥地利山地旅游体验的实施

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This paper shows that Romania has an unexploited tourism potential, there must be new approaches to the promotion of Romanian tourism products to travel agencies in international markets, namely, the Austrian market. Prahova Valley is a major tourist center, one of the most popular tourist destinations in our country. This is primarily due to natural and human resources, but also accessible area. Prahova Valley resorts meet operating throughout the year, increasing the role of tourism in the economy. Although tourism potential, natural and anthropogenic, the area is extremely valuable, in few places is exploited. Austria is a country where tourism marketing is applied, with the best results because of innovative techniques which successfully led to the international tourist market ski resorts. Austrian mountain tourism took the idea that any city can have a status to be exploited. It should be made known by a particular brand, a brand quality through more investment and confidence in their potential, all these are methods that policy makers use it to develop and maintain a real tourist industry.
机译：本文表明罗马尼亚具有尚未开发的旅游业潜力，必须有新的方法向国际市场即奥地利市场的旅行社推广罗马尼亚旅游产品。普拉霍瓦山谷是主要的旅游中心，是我国最受欢迎的旅游目的地之一。这主要是由于自然资源和人力资源，也是可利用的区域。普拉霍瓦山谷度假胜地全年都在营业，从而增加了旅游业在经济中的作用。尽管具有自然和人为的旅游潜力，但该地区极有价值，但很少有人开发。奥地利是应用旅游营销的国家，其创新技术成功地导致了国际旅游市场滑雪胜地的产生，因此取得了最佳效果。奥地利山区旅游业的想法是，任何城市都可以被利用。应该通过特定的品牌，更多的投资和对其潜力的信心来提高品牌质量，这是决策者使用它来发展和维护真正的旅游业的方法。

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