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首页> 外文会议>The 5th International Sympsium for Corporate Governance(第五届公司治理国际研讨会）论文集 >Acculturation Modes Study in Cross-culture Communication of Multinational Corporations
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Acculturation Modes Study in Cross-culture Communication of Multinational Corporations

机译：跨国公司跨文化传播中的文化适应模式研究

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摘要

Analysis of acculturation has become an important item in multinational corporations. Cross-cultural problems are the biggest challenges multinational corporations face while operating overseas. The key element for realizing cross-cultural success is to find the joint of different cultures. Various cultures could deepen mutual understanding, communication, interpenetration, and alimentation absorption through the joint. Acculturation is forming and growing through this process. On this aspect, many multinational corporations have established different effective cross-cultivation modes. Studying these successful modes will provide important revelations to Chinese corporations on their way of globalization. They could overcome the cross-cultural obstacles and adapt to the demand towards globalization. The paper describes acculturation phases in the context of cross-culture communication. Starting from the research trends of acculturation, the paper introduces patterns of acculturation, points out acculturation problems existing in multinational corporations, and finally proposes acculturation strategies to be implemented in cross cultural management. Internal and external factors which influence acculturation are also analyzed. Furthermore, ten principles that acculturation should follow are designed in the paper as well. A new mode for acculturation is brought forward after the design of effective means for acculturation.
机译：适应性分析已成为跨国公司的重要项目。跨文化问题是跨国公司在海外经营时面临的最大挑战。实现跨文化成功的关键因素是找到不同文化的结合点。各种文化可以通过关节加深相互理解，沟通，相互渗透和营养吸收。在此过程中，文化正在形成并在增长。在这方面，许多跨国公司已经建立了不同的有效交叉培养模式。研究这些成功的模式将为中国企业的全球化方式提供重要启示。他们可以克服跨文化的障碍，并适应全球化的需求。本文描述了跨文化交流背景下的文化适应阶段。从文化适应的研究趋势入手，介绍了文化融合的模式，指出了跨国公司存在的文化融合问题，最后提出了在跨文化管理中应采取的文化融合策略。还分析了影响适应的内部和外部因素。此外，本文还设计了文化应遵循的十项原则。在设计有效的涵义手段之后，提出了一种新的涵义模式。

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