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首页> 外文会议>International conference on public administration >Analysis of the Service Concept in Local Government Departments' Micro-blogs from the Perspective of Communication Studies: A Case Study of Chengdu Traffic Police's Sina Micro-blog
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Analysis of the Service Concept in Local Government Departments' Micro-blogs from the Perspective of Communication Studies: A Case Study of Chengdu Traffic Police's Sina Micro-blog

机译：传播学视角下的地方政府部门微博服务理念分析-以成都交警新浪微博为例

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摘要

Micro-blog is a newly emerging type of social media, which has become a new channel of information dissemination and public opinion formation. In 2010, various domestic government departments opened their micro-blogs in succession. Chengdu traffic police's micro-blog is the first police department's microblog in Sichuan. In this paper, the authors tried to use the content analysis method, the 5W pattern, the selective theory, the public sphere theory and the new public management theory to analyze the information released in Chengdu traffic police's Sina micro-blog. The findings showed the willingness of local government providing people-oriented service through those social media, but there is a long way to go to establish the real free, open, and equal public sphere.
机译：微博是一种新兴的社交媒体，已经成为信息传播和舆论形成的新渠道。 2010年，国内各个政府部门陆续开放了微博。成都交警的微博是四川省第一个警察部门的微博。在本文中，作者试图使用内容分析方法，5W模式，选择性理论，公共领域理论和新的公共管理理论来分析成都交警新浪微博上发布的信息。调查结果表明地方政府愿意通过这些社交媒体提供以人为本的服务，但是要建立真正的自由，开放和平等的公共领域还有很长的路要走。

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