• 主题
高级搜索  >
历史搜索 清空历史
首页> 外文会议>International Conference on Service Systems and Service Management >The moderating effect of perceived quality of logistics services and gender in the relationship between trust, satisfaction and repurchase intention in E-commerce
【24h】

The moderating effect of perceived quality of logistics services and gender in the relationship between trust, satisfaction and repurchase intention in E-commerce

机译：物流服务质量和性别在电子商务中信任，满意度和回购意向关系中的审剧效果

获取原文
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

In order to further research the effect of logistics service quality, this study explores the moderating effect of perceived quality of logistics services (PQLS) on the relationships between satisfaction, trust and repurchase intention. In addition, we also test whether there are gender differences in the relationships. Drawing on the theory of organizational trust, and based on a survey of 209 online consumers, we find that PQLS negatively moderates the relationship between trust in online retailer and consumer repurchase intention, because it relaxes customers' worry and anxiousness about the inefficiency and poor quality of products delivery. We also find that PQLS positively moderates the relationship between consumer satisfaction with online vendor and trust as it strengths consumers' reliance on past transaction experience to reestimate trust in the vendor. At last, we find that the moderating effect of gender on the relationship between satisfaction and trust isn't significant.
机译：为了进一步研究物流服务质量的影响，本研究探讨了物流服务（PQLS）对满意度，信任和回购意图之间的关系的温和效果。此外，我们还测试了关系中是否存在性别差异。借鉴组织信托理论，并根据对209个在线消费者的调查，发现PQLS对在线零售商和消费者回购意向的信任之间的关系进行了负面调节，因为它放松了客户的忧虑和焦虑的效率和差的质量产品交付。我们还发现，PQLS与在线供应商的消费者满意度之间的关系积极地，并相信消费者依赖过去交易经验，以重新获得供应商的信任。最后，我们发现性别对满足和信任之间关系的调节效果并不重要。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号