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首页> 外文会议>International Conference on Frontiers of Information Technology >A Study to Examine If Integration of Technology Acceptance Model's (TAM) Features Help in Building a Hybrid Digital Business Ecosystem Framework for Small and Medium Enterprises (SMEs)
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A Study to Examine If Integration of Technology Acceptance Model's (TAM) Features Help in Building a Hybrid Digital Business Ecosystem Framework for Small and Medium Enterprises (SMEs)

机译：研究技术验收模型（TAM）集成的研究有助于为中小企业建立混合数字化生态系统框架（中小企业）

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Digital Business Ecosystem (DBE) is a rapidly growing technology which caters online businesses in both sectors of Business to Consumer (B2C) and Business to Business (B2B). It takes networked business organizations into account and helps them in digitally establishing inter and intra-organizational link. We are focusing on Small and Medium Enterprises (SME) which provides healthy breeding ground for Digital Business Ecosystem framework mainly due to the reason that small and medium enterprises depict more adaptability to own the technology. Digital Business Ecosystem fuses ICT (Information and Communication Technology) with business network of small and medium enterprises. The character of being eco provides the due collaboration among the peer organizations and with the consumers as well. Digital Business Ecosystem allows small and medium enterprises to create and integrate their services. In pursuit of a hybrid framework for Digital Business Ecosystem, one of the critical factors for its future implementation is the willingness of employees of small and medium enterprises. Technology Acceptance Model (TAM) suggests that acceptance of a new technology depends upon Perceived Usefulness (PU) and Perceived Ease of Use (PEOU) of the users which are employees of small and medium enterprises in our study. In this paper, we identify and discuss different DBE features and judge the Perceived Usefulness and Perceived Ease of Use of SME Employees by a pilot study. The result of the preliminary but comprehensive survey is seen as vital for further study on Digital Business Ecosystem and its subsequent implementation.
机译：数字业务生态系统（DBE）是一种快速增长的技术，将业务部门的在线业务纳入消费者（B2C）和企业（B2B）。它考虑了网络化的业务组织，并帮助他们数字建立和内组织间链接。我们专注于中小型企业（SME），该数字商业生态系统框架，主要是因为中小企业描绘更适应自己的技术的原因提供了健康的温床。数字业务生态系统保险箱（信息通信技术）与中小企业商业网络。作为ECO的性质在同行组织和消费者中提供了适当的合作。数字商业生态系统允许中小企业创建和整合其服务。为了追求数字商业生态系统的混合框架，未来实施的关键因素之一是中小企业员工的意愿。技术验收模型（TAM）表明，接受新技术取决于在我们研究中的中小企业员工的用户的有用性（PU）和易用性（PEOU）。在本文中，我们识别并讨论不同的DBE特征，并判断飞行员研究的感知有用性和易于使用中小企业员工的易用性。初步但综合调查的结果对于进一步研究数字商业生态系统及其随后的实施至关重要。

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