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Is Digital Piracy an Enemy of the Mobile App Industry? An Empirical Study on Piracy of Mobile Apps

机译:数字盗版是移动应用行业的敌人吗?移动应用盗版的实证研究

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This research revisits the issue of software piracy in the emerging mobile apps market and seeks to empirically examine the controversial impact of piracy on the market performance of the legitimate apps. In particular, the study attempts to empirically examine how the presence (or absence) of free app affects the extent of piracy, and consequently, the adoption of the paid apps in the mobile app market, and whether such relationships are moderated by the varying degrees of network effects in these mobile apps. A set of hypotheses will be empirically tested using a panel dataset collected from both legitimate and pirated mobile app markets over a four-month period. Based on the findings, the study will attempt to offer insights to app developers and market designers on how to create mechanisms to curb piracy, stem the resulting losses, and foster a healthy growth of the mobile app market.
机译:这项研究重新审视了新兴的移动应用程序市场中的软件盗版问题,并试图从经验上检验盗版对合法应用程序市场性能的争议性影响。尤其是,该研究试图通过经验检验免费应用程序的存在(或不存在)如何影响盗版程度,进而影响付费应用程序在移动应用程序市场中的采用情况,以及这种关系是否在不同程度上得到缓和这些移动应用中的网络效应的影响。在四个月的时间内,将使用从合法和盗版移动应用程序市场收集的面板数据集对一组假设进行经验检验。基于调查结果,该研究将尝试为应用程序开发人员和市场设计师提供见解,以帮助他们建立机制来遏制盗版,阻止由此造成的损失并促进移动应用程序市场的健康增长。

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