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首页> 外文会议>International annual conference of the American Society for Engineering Management >JAPANESE VIDEO GAME PLATFORMS AND CELLPHONES: WHY DID ONE PRODUCT CATEGORY SUCCEED AND NOT THE OTHER?
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JAPANESE VIDEO GAME PLATFORMS AND CELLPHONES: WHY DID ONE PRODUCT CATEGORY SUCCEED AND NOT THE OTHER?

机译：日本视频游戏平台和手机：为什么一个产品类别成功而不是另一个产品类别？

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摘要

The year 2015 finds Japanese cellphone manufacturers with less than 2% of the global market. Many factors have been put forward in explanation for the failure of Japanese companies to enjoy sustained success in this market and translate Japanese local innovation to the global arena. Such factors often cited include the isolation and uniqueness of the Japanese market, fragmented cellphone standards, and the difficulty of Japanese companies in collaborating with Western companies in R&D and software development. In contrast, the global videogame platform market is dominated by Japanese manufacturers in spite of a growing demand for ever more complex game software and supporting software. The contrast between these two apparently similar product categories raises the question regarding the factors that led to the success of one and the failure of the other. This study examines the literature associated with both fields and develops an explanatory conceptual framework.
机译：2015年，日本手机制造商占全球市场的2％。对日本公司失败的解释，许多因素已经提出了解释，在这一市场中持续成功，并将日本当地创新转化为全球竞技场。这些因素经常被引用包括日本市场的隔离和独特性，分散的手机标准，以及日本公司在与西方公司在研发和软件开发中合作的难度。相比之下，尽管对更复杂的游戏软件和支持软件的需求不断增长，全球视频游戏平台市场由日本制造商主导。这两个明显相似的产品类别之间的对比提出了关于导致一个成功的因素和另一个的因素的问题。本研究探讨了与两个领域相关的文献，并开发了解释性概念框架。

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