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首页> 外文会议>International Conference on Information Technology and Electrical Engineering >Technology Web 2.0 as Intervention Media: Technology Organization Environment and Socio-Technical System Perspective
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Technology Web 2.0 as Intervention Media: Technology Organization Environment and Socio-Technical System Perspective

机译：技术Web 2.0作为干预媒体：技术组织环境和社会技术系统视角

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摘要

Culture and behavior are those that have an influence on business processes. Therefore, behavioral changes that affect culture require serious attention by the organization and personally. One of the steps that can be taken to encourage behavior change according to the target organization is persuasion. Persuade can start by communicating with each other, explaining the benefits and seeing the success of other people's behavior. The social media as one form of Web 2.0 technology used in communication brings opportunities to be used as a medium of intervention. Web 2.0 technology interventions, represented by social media, aim to increase user engagement in specific processes that affect behavioral change. Technology organization environment (TOE) and Sociotechnological system (STS) are used as perspectives to ensure that Web 2.0 is adopted by the organization and its users so that the stages of the intervention can proceed. This perspective proposes five organizational factor components and six individual factors that can be used to influence the use of Web 2.0 based technologies. The application of persuasive features in on web 2.0 technology is based on the intent and behavior of the targeted changes. Web 2.0 technology interventions applied to pre-defined behavior to maximize change.
机译：文化和行为是对业务流程有影响的文化和行为。因此，影响文化的行为改变需要组织和个人的高度重视。说服是可以根据目标组织鼓励改变行为的步骤之一。说服可以从彼此沟通开始，解释其益处并观察他人行为的成功。社交媒体作为用于通信的Web 2.0技术的一种形式，带来了被用作干预手段的机会。以社交媒体为代表的Web 2.0技术干预措施旨在提高用户对影响行为改变的特定过程的参与度。以技术组织环境（TOE）和社会技术系统（STS）为视角，以确保组织及其用户采用Web 2.0，以便可以进行干预。此观点提出了五个组织因素组成部分和六个个人因素，可以用来影响基于Web 2.0的技术的使用。说服力功能在Web 2.0技术中的应用是基于目标变更的意图和行为。 Web 2.0技术干预措施适用于预定义的行为，以最大程度地改变。

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