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How to Present Calorie Information on the Electronic Menu to Help People Order More Healthily

机译:如何在电子菜单上显示卡路里信息以帮助人们更健康地订购

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A large study published in THE LANCET in 2014 showed that the number and proportion of obese and overweight people in the world have been increasing in the past 30 years. The problem of high obesity rate has attracted people's attention. At the same time, the frequency of people eating out shows a rapid increase, and eating out often will increase the risk of overweight and obesity. Because of changes in the ordering methods of restaurants, the electronic ordering system affects people's food choices and also has an important impact on obesity. Therefore, how to design an electronic ordering system that can effectively promote consumers' healthy diet is a key issue. In this research, the authors use factorial experiments and laboratory experiments to explore the impact of calorie labels on the electronic menu and the perceptual fluency of calorie labels on users. Studies have found that electronic menus presenting calorie labels would guide people to choose foods with lower calorie values, and calorie labels with low perceptual fluency would better guide people to choose foods with lower calorie values. The results can complement the research in the field of electronic menus and calorie labels, and provide a theoretical basis for the menu design of restaurants using electronic menus. Through this study, more people and restaurants will focus on dietary health issues, thereby effectively reducing the obesity rate in China.
机译:2014年发表在《柳叶刀》上的一项大型研究表明,过去30年来,全球肥胖和超重人群的数量和比例一直在增长。肥胖率高的问题引起了人们的关注。同时,人们外出就餐的频率呈现出快速增长的趋势,而经常外出就餐会增加超重和肥胖的风险。由于饭店点餐方法的变化,电子点餐系统不仅影响人们的饮食选择,而且对肥胖也有重要影响。因此,如何设计一种可以有效促进消费者健康饮食的电子点餐系统是一个关键问题。在这项研究中,作者使用阶乘实验和实验室实验来探索卡路里标签对电子菜单的影响以及卡路里标签对用户的感知流畅性。研究发现,显示卡路里标签的电子菜单将指导人们选择卡路里值较低的食物,而感知流利性较低的卡路里标签将更好地指导人们选择卡路里值较低的食物。该结果可补充电子菜单和卡路里标签领域的研究,并为使用电子菜单的餐馆的菜单设计提供理论依据。通过这项研究,更多的人和餐馆将关注饮食健康问题,从而有效地降低了中国的肥胖率。

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