How can a traditional Radio Broadcastingcompany evolve in order too reach bigger audiencesand give their consumers more content through anonline perspective? Creating a new online based brandcan be a breakthrough as broadcasters. But in order toachieve that goal, the whole company has to adapt,get new servers, and create a custom player and getthe proper monitoring kits. Most of those tools are notavailable in the market, so it is necessary to createthem. What can start as a Garage Project; can turn intoa really important platform, with its own personality.We intend to show the steps and the key questionsthat anyone with this idea on their mind can use tomake it real. Like Ariel Durant wrote: “The future neverjust happened. It was created.”
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