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首页> 外文会议>CRIOCM international symposium on advancement of construction management and real estate >Geographical Diversification Strategies of Leading International Construction Firms: An Empirical Analysis
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Geographical Diversification Strategies of Leading International Construction Firms: An Empirical Analysis

机译：国际领先建筑公司的地域多元化战略：一项实证分析

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摘要

The global construction market is cyclic, dependant, risky, fragmented, and highly competitive. To survive and succeed in this market, contractors often choose to distribute their resources, capital and efforts over multiple country, markets to minimize their exposure to the harsh environment of the global construction market. Hence it is no surprise that geographical diversification strategies have been implemented by leading international construction firms for many years back across the world. However how to diversify geographic presences across multiple country markets to achieve optimal strategic effects is contingent upon many internal and external factors and is not very well understood. Through the analysis of cross-sectional data provided by Engineering News Record (ENR) and sampled top international construction firms, characteristics of their geographical diversification strategies are identified and the relationship between financial performance and geographic coverage is explored. Theoretically, the findings provide a better understanding of the geographical diversification strategies of leading international construction firms; practically, they provide international contractors benchmarking information and management implications to evaluate, formulate, or adjust their geographical diversification strategies.
机译：全球建筑市场是周期性的，依赖的，有风险的，零散的和高度竞争的。为了在这个市场中生存并取得成功，承包商通常选择将其资源，资金和精力分配到多个国家或地区的市场，以最大程度地减少其在全球建筑市场的恶劣环境中的风险。因此，世界领先的国际建筑公司实施了多年的地理多样化战略也就不足为奇了。但是，如何在多个国家/地区的市场中实现地域多元化以实现最佳战略效果取决于许多内部和外部因素，对此了解还不是很清楚。通过对《工程新闻记录》（ENR）和抽样的顶级国际建筑公司提供的横截面数据进行分析，确定其地理多元化战略的特征，并探索财务业绩与地理覆盖率之间的关系。从理论上讲，这些发现可以更好地理解国际领先建筑公司的地域多元化战略。实际上，他们为国际承包商提供基准信息和管理意义，以评估，制定或调整其地理多元化战略。

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