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Web-based visitor data management for China's trade fairs

机译:基于Web的中国贸易展览会访客数据管理

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Exhibition organizers around the world strive to make their fairs more competitive domestically and globally. Countries with mature exhibition industries, such as Germany, USA, and the UK, have focused greater attention in recent years on the use of web-based technologies for managing fair visitors' data. Similarly, many of China's fairs are increasingly using web-based technologies, although at a slower and less systematic pace. This paper examines different ways that web-based technologies can be effectively applied to the data collection and database management of trade fair visitors' trade-related information. The paper discusses the web-based management of visitors' data pre-fair, on-site, and post-fair
机译:世界各地的展览组织者都在努力提高其展览会在国内和全球范围内的竞争力。近年来,展览业成熟的国家(例如德国,美国和英国)已将更多注意力集中在使用基于Web的技术来管理公平访客数据上。同样,中国的许多展览会越来越多地使用基于Web的技术,尽管步伐较慢且系统性较差。本文研究了可以将基于Web的技术有效地应用于展览会参观者与贸易有关的信息的数据收集和数据库管理的不同方式。本文讨论了会前,会后和会后基于Web的访问者数据管理

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