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首页> 外文会议>2011 International Summer Conference of Asia Pacific on Business Innovation and Technology Management >Fostering creativity and innovation for organizations in a turbulent environment for longterm survival
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Fostering creativity and innovation for organizations in a turbulent environment for longterm survival

机译：在动荡的环境中为组织培养创造力和创新以实现长期生存

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摘要

Large and small companies are faced with a significant environmental complexity and turbulent business world. The world is changing at an unprecedented rate due to technological advances. For most businesses, the ability to monitor, identify, and master critical technological skills and technologies is important. In times of economic downturn, technology and innovation can be potent sources of growth as long as the investment and talent are there to drive them. Innovation, creativity and technology are enablers of business success and economic advancement. In this paper, the importance of Innovation, Creativity management and Technology Scouting for organizations in a turbulent environment is explored and it is shown that the winners will be those that react to the crisis by further embracing technology and innovation to find ways to become more productive and competitive. Also, it is explained that organizations must keep a keen focus on technological areas that could affect the business environment. Failing to do so can mean the death of an organization. As one of the biggest obstacles to fostering innovation and creativity is uptight and rigid people, the paper emphasizes on organizational openness to new ideas and concepts and discusses the ways to achieve this goal with a view to past experiments.
机译：大型和小型公司都面临着巨大的环境复杂性和动荡的商业环境。由于技术的进步，世界正在以前所未有的速度变化。对于大多数企业而言，监视，识别和掌握关键技术技能的能力很重要。在经济不景气时期，只要有投资和人才来驱动，技术和创新就可以成为强大的增长来源。创新，创造力和技术是业务成功和经济发展的推动力。本文探讨了在动荡的环境中创新，创造力管理和技术侦察对于组织的重要性，并表明，胜利者将是那些通过进一步拥抱技术和创新以寻求提高生产力的方法来应对危机的人。和竞争力。另外，据解释，组织必须密切关注可能影响业务环境的技术领域。不这样做可能意味着一个组织的死亡。严谨和刻板的人是培养创新和创造力的最大障碍之一，因此本文着重强调组织对新思想和观念的开放性，并结合过去的实验讨论实现这一目标的方法。

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