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A Class-Based Strategy to User Behavior Modeling in Recommend er Systems

机译:推荐系统中基于类别的用户行为建模策略

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A recommender system is a tool employed to filter the huge amounts of data that companies have to deal with, and produce effective suggestions to the users. The estimation of the interest of a user toward an item, however, is usually performed at the level of a single item, i.e., for each item not evaluated by a user, canonical approaches look for the rating given by similar users for that item, or for an item with similar content. Such approach leads toward the so-called overspecial-ization/serendipity problem, in which the recommended items are trivial and users do not come across surprising items. This work first shows that user preferences are actually distributed over a small set of classes of items, leading the recommended items to be too similar to the ones already evaluated, then we propose a novel model, named Class Path Information (CPI), able to represent the current and future preferences of the users in terms of a ranked set of classes of items. The proposed approach is based on a semantic analysis of the items evaluated by the users, in order to extend their ground truth and infer the future preferences. The performed experiments show that our approach, by including in the CPI model the same classes predicted by a state-of-the-art recommender system, is able to accurately model the user preferences in terms of classes, instead of in terms of single items, allowing to recommend non trivial items.
机译:推荐系统是用于过滤公司必须处理的大量数据并为用户提供有效建议的工具。但是,用户对某项商品的兴趣的估算通常是在单个商品的级别上进行的,即,对于未由用户评估的每个商品,规范方法会寻找相似用户对该商品的评价,或内容相似的项目。这样的方法导致了所谓的过度专业化/偶然性问题,在该问题中,推荐项是微不足道的,并且用户不会遇到令人惊讶的项。这项工作首先显示出用户偏好实际上是分布在一小类类别的项目上,导致推荐的项目与已经评估过的项目过于相似,然后我们提出了一种新颖的模型,称为类路径信息(CPI),能够代表用户当前和未来的偏好(按项目类别的排序集)。所提出的方法基于对用户评估的项目的语义分析,以扩展其基本事实并推断未来的偏好。进行的实验表明,通过在CPI模型中包含最新推荐系统预测的相同类别,我们的方法能够准确地根据类别而不是单个项目来建模用户偏好,可以推荐非琐碎的物品。

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