Research on customer relationship management of A company under the background of e-commerce

机译：电子商务背景下公司的客户关系管理研究

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With the large-scale popularization and application of e-commerce, customer needs are increasingly diversified and personalized, and the demand for products and services is gradually customized. In this case, the importance of customer relationship management (CRM) to the company is self-evident, but most companies have some problems in the understanding and application of CRM. Based on CRM case analysis, A company that companies should adhere to the concept of "take the customer as the center", a familiar with large data analysis of the CRM management team, data analysis, the use of information technology to achieve different platforms at the same time improve the modern management process of electronic commerce, in order to strengthen the company management, improve the company's operating efficiency.

机译：随着大规模推广和电子商务的应用，客户需求越来越多样化，个性化，产品和服务的需求逐步定制。在这种情况下，客户关系管理（CRM）对公司的重要性是不言而喻的，但大多数公司对CRM的理解和应用有一些问题。基于CRM案例分析，公司应该坚持“以客户为中心的概念”，熟悉CRM管理团队的大数据分析，数据分析，使用信息技术实现不同的平台同时改善了电子商务的现代管理进程，为了加强公司管理，提高公司的运营效率。

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《International Conference on E-Commerce and Internet Technology》|2021年|1-4|共4页
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Yihang Lv;
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Data analysis; Customer relationship management; Companies; Big Data; Internet; Electronic commerce; Information technology;

机译：数据分析;客户关系管理;公司;大数据;互联网;电子商务;信息技术;

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专利

1. Successful Factors of Implementation Electronic Customer Relationship Management (e-CRM) on E-commerce Company [J] . Trinh Le Tan, Dao Thi Dai Trang American Journal of Software Engineering and Applications . 2017,第5期

机译：在电子商务公司上实施电子客户关系管理（e-CRM）的成功因素
2. The Impact of E-Commerce Customer Relationship Management in Business-to-Consumer E-Commerce [J] . Pauline Ratnasingam Journal of Electronic Commerce in Organizations . 2008,第4期

机译：电子商务客户关系管理对企业对消费者电子商务的影响
3. Customer Relationship Management to Customer ValueCustomer Loyalty of Fixed Broadband:Study Case on Fixed Broadband Company in Indonesia [J] . Erikson Sianipar, H.Sucherly, Umi Kaltum, 管理研究：英文版 . 2018,第006期

机译：固定宽带客户价值与客户忠诚度的客户关系管理：印度尼西亚固定宽带公司案例研究
4. The effect of customer relationship management and its significant relationship by customers' reactions in LG Company [C] . Asieh Ghazian, Mirza Hasan Hossaini, Hasan Farsijani international conference on applide economics and business . 2017

机译：客户关系管理的影响及其在LG公司中客户反应的重要关系
5. Impacto de la gestión de relaciones con los clientes (CRM) en la lealtad y rentabilidad de la empresa =The Impact of the Customer Relationship Management in the Loyalty and Profitability of the Company [D] . Colón Ayala, Edgardo. 2017

机译：客户关系管理（CRM）对公司忠诚度和盈利能力的影响=客户关系管理对公司忠诚和盈利能力的影响
6. The Relationship Between the Customer Relationship Management and Patients’ Loyalty to Hospitals [O] . Shadi Hajikhani, Seyed Jamaledin Tabibi, Leila Riahi 2016

机译：客户关系管理与患者对医院的忠诚度之间的关系
7. Successful Factors of Implementation Electronic Customer Relationship Management (e-CRM) on E-commerce Company [O] . Trinh Le Tan 2017

机译：电子商务公司电子商务关系管理（E-CRM）的成功因素

Research on customer relationship management of A company under the background of e-commerce

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