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The study on the design of regionally-branded cultural souvenir: Focusing on Expo 2012 Yeosu Korea

机译:地区品牌文化纪念品设计研究:专注于2012年秀秀韩国

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摘要

Korea is one of a small group of countries where held the 3-world-festivals: Olympic, World Cup, and Expo. But the cultural souvenir has been hardly developed, even if it is high value product. Besides, it is more needed to develop regionally-branded souvenir which is different from place to place. Based on the fact above, this study is dedicated to analyze the theme and significance of ‘Expo 2012 Yeosu Korea’ and find out the way to apply those data on designing cultural souvenir for brand of Yeosu. Expo 2012 Yeosu Korea will build world class marine tourism-leisure belt linked with development plan for Dadohae(archipelago) Tourism in southern coastal area. Then, it is expected that southern coastal area including Yeosu would be a new tourism hub in Northeast Asia and there would be active tourism exchange especially with China. To be a comprehensive leisure tourism attraction, Yeosu should necessarily develop the design for cultural souvenir beforehand. The purpose of this study is to apply the symbolic design of Yeosu into the souvenir.
机译:韩国是一小组国家之一,举办了3世界节日:奥林匹克,世界杯和世博会。但是,文化纪念品几乎没有发展,即使它是高价值的产品。此外,更需要开发与地点不同的区域品牌纪念品。基于上文的事实,本研究致力于分析“2012年叶苏朝鲜博览会”的主题和意义,并找出应用这些数据的育种纪念品的育龄文化纪念品。 2012年Yeosu韩国将建立与南部沿海地区南部沿海地区的Dadohae(Archipelago)旅游的发展计划相关的世界级海洋旅游休闲腰带。然后,预计包括YeoSu在内的南部沿海地区将成为东北亚的新旅游中心,尤其是中国的旅游交流。作为全面的休闲旅游景点,Yeosu预先建立了文化纪念品的设计。本研究的目的是将Yeosu的象征性设计应用于纪念品中。

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