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Study on Psychology of Audience Luxury Brand Clothing in Online Shopping

机译:在网上购物中观众奢侈品牌服装心理学研究

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摘要

As China's economy continues to develop, people's living standards have improved, the material life demands more and more people prefer to buy clothing of luxury brands, so as to promote China to become a luxury consumer. At the same time the economic development also contributed to the progress of science and technology, nowadays, the Internet has become increasingly common, most people choose to shop online rather than go out shopping, so that the net purchase of luxury clothing brand was more widespread. In response to this phenomenon, this paper based on the psychological development of online shopping and the general public to buy online luxury clothing brands to study and make recommendations on the net purchase of luxury clothing brand.
机译:随着中国经济继续发展,人民的生活水平有所提升,物质生活需求越来越多,人们更喜欢购买奢侈品牌的服装,从而推动中国成为奢侈品的消费者。 同时,经济发展也有助于科技进步,如今,互联网已经变得越来越普遍,大多数人选择在线购物而不是出去购物,以便净购买奢侈服装品牌更广泛 。 为了应对这一现象,本文根据网上购物和公众购买在线奢侈服装品牌的研究和提出净购买奢侈品品牌的建议。

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