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首页> 外文会议>Americas conference on information systems >Extent versus Range of Service Digitization: Implications for Firm Performance
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Extent versus Range of Service Digitization: Implications for Firm Performance

机译：范围与服务数字化范围：对公司性能的影响

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Service Digitization is a key means by which organizations derive value from their IT investments. We theorize that Service Digitization consists of two underlying dimensions - Extent of Digitization (EoD) and Range of Digitization (RoD), which present a trade-off scenario for a resource-constrained firm. We examine the firm performance implications of EoD and RoD and identify Human Capital Intensity (HCI) and Marketing Intensity (MI) as two complementary organizational competencies. Our empirical analysis of an archival panel data set, consisting of thirty-five quarters of financial and service digitization data from over 7000 credit unions, demonstrates strong support for our theoretical model. We find a J-shaped relationship between EoD and firm performance, which is positively moderated by HCI; and we find an inverted U-shaped relationship between RoD and firm performance, which is positively moderated by MI. Our results contribute towards the IT business value, IT-enablement of services and IT-enabled organizational agility literatures.
机译：服务数字化是组织从其IT投资中获得价值的关键方法。我们理论提供服务数字化由两个潜在的尺寸 - 数字化（EOD）和数字化范围（棒）的范围，它为资源受限的公司提供了一个权衡场景。我们审查了EOD和ROT的公司绩效影响，并识别人力资本强度（HCI）和营销强度（MI）作为两个补充组织能力。我们对档案面板数据集的实证分析，由来自超过7000多个信用工会的35个季度金融和服务数字化数据组成，表明了对我们理论模型的强烈支持。我们在EOD和坚实的性能之间找到了J形关系，由HCI积极主持;我们在杆和坚实的性能之间找到了倒的U形关系，这是MI正质量的。我们的结果有助于IT业务价值，it-支持服务和支持的组织敏捷文献。

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