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Re-invigorating Business Education curriculum for enhanced service delivery: The place of soft skills

机译：重新振动商业教育课程，以获得加强服务交付：软技能的地方

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Without doubt, individuals, organizations and governments acknowledge the invaluable contributions of training to human capital development, which, by extension, reflect in improved service delivery and turn-over. It is no surprise, therefore, that every year, many of these organizations commit substantial parts of their appropriations to, not only training but also retraining of their staff. The Human Resource and Public Relations departments which take charge of recruitment and orientation of new staff, and manage the organisation's relationship with its publics respectively, usually feature prominently in in-house programmes to 'brush- up' staff in the fine art of relating and dealing with both colleagues and clients. However, a cursory observation will confirm that much of existing Business curriculum generally appears to focus on concepts, theories and procedures to the neglect of those fine-grain soft skills which help create a warm work-place atmosphere and enhance retention of quality clientele. The concern, then, is: should soft skills not be given respectable coverage in a Business education curriculum? For this reason, therefore, this paper examines the nature of soft skills and their potential contributions to improved service delivery and company patronage. The paper also urges that, as a matter of necessity, business curricula should not only make ample provision for soft skills, especially in response to rapidly-changing business environment, but also, business organisations should promote such by recognizing and rewarding staff who demonstrate the skills in their day-to-day work schedules, whether dealing with co-workers or customers.
机译：毫无疑问，个人，组织和政府承认对人力资本发展培训的宝贵贡献，即通过延期反映了改进的服务交付和翻领。因此，每年，许多组织都犯了大量的拨款，而不仅培训，而且还致力于培训，还毫不奇怪。掌管新员工招聘和取向的人力资源和公共关系分别管理本组织与其公众的关系，通常在内部计划中突出，以“刷新”员工在有关的优秀艺术中处理两位同事和客户。然而，练习型观察将确认现有的大部分商业课程通常似乎专注于忽视那些有助于创造温暖的工作场所的氛围，并加强质量客户的保留措施的概念，理论和程序。那么，关注的是：应该在商业教育课程中没有得到可观的覆盖范围吗？因此，本文研究了软技能的性质及其对改进服务交付和公司赞助的潜在贡献。本文还敦促认为，作为必要性，商业课程不仅要满足软技能，特别是为迅速不断变化的商业环境，而且，商业组织应该通过证明和奖励展示的工作人员来推广无论与同事或客户交易，他们日常工作时间表的技能。

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