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首页> 外文会议>International Conference on Human-Omputer Interaction;International Conference on Cross-Cultural Design >Research on the Inheritance and Innovation Path of Intangible Cultural Heritage from the Perspective of Consumer Sociology - Take Changsha Kiln as an Example
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Research on the Inheritance and Innovation Path of Intangible Cultural Heritage from the Perspective of Consumer Sociology - Take Changsha Kiln as an Example

机译：消费者社会学视角下无形文化遗产的继承与创新路径研究 - 以长沙窑为例

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摘要

Based on the theory of consumption sociology, this article analyzes from the perspective of public taste and cultural consumption, the symbolization, product design process, and life cycle of ceramic crafts, and then inherently discusses the ceramic artistic inheritance and innovation of Changsha kiln under the market economy. The author believes that the life cycle of a product is closely related to consumers' hobbies, temperaments, and values, which are affected by their own economic conditions and social status. Therefore, studying consumers' lifestyles is of great value to product innovation and marketing.
机译：基于消费社会学理论，本文从公共口味和文化消耗的角度分析，象征，产品设计过程和陶瓷工艺的生命周期，然后探讨了长沙窑的陶瓷艺术遗传和创新 市场经济。 作者认为，产品的生命周期与消费者的爱好，气质和价值观密切相关，这受到自己的经济状况和社会地位的影响。 因此，研究消费者的生活方式对产品创新和营销具有重要价值。

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