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Library Portal Images That Positively Influence Their Users' Perception of the Portal

机译：积极影响用户对门户的感知的图书馆门户图像

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摘要

This paper provides an example of how visual information – the images used onrnacademic library Web portals (ALWPs) – transforms users' perceptions of, andrnpreference for, the portal. As a result of the information derived from this research thernmanner in which visual information is presented in ALWPs may be transformed. Thernstudy reported here compared the effect that high-image-pertinent (HIP) academic libraryrnportals and low-image-pertinent (LIP) academic library portals have on the users'rnpreference for one portal over the other.rnOne hundred undergraduate students searched for the answers to two ten-questionrninformation retrieval exercises using matched-pairs of HIP and LIP academic libraryrnportals. The exercises were constructed of questions similar to those asked at anrnacademic library's reference desk.rnData collected and statistically analyzed included: the scores from the informationrnretrieval exercises, the time to complete the information retrieval exercises, the mouseclicksrnused to complete the information retrieval exercises and the users' stated portalrnpreference. The HIP portals outperformed the LIP portals and the subjects preferred thernHIP portals to the LIP portals in 3 out of 4 measures of performance and preference.
机译：本文提供了一个示例，说明了视觉信息（如何在学术图书馆Web门户（ALWP）中使用的图像）如何改变用户对门户的理解和偏好。作为本研究得出的信息的结果，可以将视觉信息以ALWP形式呈现出来。此处的研究报告比较了高图像相关（HIP）高校图书馆门户网站和低图像相关（LIP）高校图书馆门户网站对用户对一个门户网站的偏好对另一门户网站的影响。rn一百名大学生在搜索答案使用HIP和LIP学术图书馆门户的配对对进行两个十个问题的信息检索练习。这些练习是由类似于人类科学院图书馆咨询台的问题构成的。rn收集并进行统计分析的数据包括：信息检索练习的得分，完成信息检索练习的时间，用于完成信息检索练习的鼠标单击以及用户表示门户网站偏好。 HIP门户网站优于LIP门户网站，并且在4种性能和偏好度量标准中，有3项相对于LIP门户网站，受试者更喜欢therHIP门户网站。

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