首页> 外文会议>Proceedings of academy of innovation and entrepreneurship 2009 >REDEFINING CORPORATE SOCIAL RESPONSIBILITY, BUSINESS ETHICS AND SOCIAL ENTREPRENEURSHIP
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REDEFINING CORPORATE SOCIAL RESPONSIBILITY, BUSINESS ETHICS AND SOCIAL ENTREPRENEURSHIP

机译:重新定义企业的社会责任,商业道德和社会企业家精神

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The discussion in this paper will focus on redefining Corporate Social Responsibility and Social Entrepreneurship, considering corporations as social entities rather than mere legal entities. Further, the paper would also suggest innovative CSR policies to tackle problems of social and community acceptance of large multinational corporations while venturing into developing countries. This discussion will also include an entirely new proposal termed "Ethics Trading". This proposal aims at guiding corporations to focus on ethical decision making and think beyond products, market and stakeholders. Finally, the paper will throw light on the need for infusing social entrepreneurship in modern corporations to remove the high degree of superficiality involved in present CSR policies of most large businesses.
机译:本文的讨论将集中于重新定义公司的社会责任和社会企业家精神,将公司视为社会实体而不是仅是法人实体。此外,本文还将提出创新的企业社会责任政策,以解决大型跨国公司在进入发展中国家时社会和社区接受的问题。讨论还将包括一个全新的提议,即“道德交易”。该提案旨在指导企业专注于道德决策,并超越产品,市场和利益相关者的角度进行思考。最后,本文将阐明在现代企业中注入社会企业家精神的必要性,以消除大多数大企业现行企业社会责任政策所涉及的高度肤浅性。

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