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IF YOU BUILD IT, WILL THEY COME? ―KEYS TO BUILDING YOUR ENVIRONMENTAL WEBSITE

机译:如果您构建它,它们会来吗? ―建立环境网站的关键

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摘要

The County of Los Angeles Department of Public Works has created and maintains a network of websites that makes available to the public a wide array of environmental information and services. 888CleanLA.com, the main point of entry to these websites, provides the Internet gateway for the County's residential recycling, yard waste, and business recycling programs; youth education programs; online materials exchange; extensive household hazardous waste program; industrial waste program; stormwater management program; and many others. The 888CleanLA.com website is a valuable source of information available to the public 24/7 for environmental issues in the County. This paper discusses the "Keys for Success" that the County of Los Angeles learned in its efforts to build, maintain, and grow the 888CleanLA.com website, including: 1. Unique issues with public sector websites 2. Developing a plan for growth that will prevent chaos and assure quality 3. Considerations in establishing standards for site design, page layout, content, and review processes 4. No cost/low cost "do-it-yourself as well as commercial strategies for promoting your environmental website 5. Avoiding the "Lone Ranger Syndrome".
机译:洛杉矶县公共工程部创建并维护了一个网站网络,向公众提供广泛的环境信息和服务。 888CleanLA.com是这些网站的主要入口,它为县的住宅回收,院子垃圾和商业回收计划提供了Internet网关。青年教育计划;在线材料交流;广泛的家庭危险废物计划;工业废物计划;雨水管理计划;还有很多其他888CleanLA.com网站是该县24/7公众可获取的宝贵信息来源,可用于解决环境问题。本文讨论了洛杉矶郡在建设,维护和发展888CleanLA.com网站的过程中所学到的“成功秘诀”,其中包括:1.公共部门网站的独特问题2.制定增长计划将防止混乱并确保质量。3.在建立网站设计,页面布局,内容和审阅过程的标准时应考虑的因素。4.无成本/低成本的“自己动手做”以及推广环境网站的商业策略。5.避免“独行侠综合症”。

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