An Approach of Optimizing the E-Commerce Website Structure Based on Semantics

机译：基于语义的电子商务网站结构优化方法

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Evaluating the problems of a Website structure based on users' click data is an important method of optimizing the structure of a Website. But this kind of research mainly utilizes the formal characteristics of users' click behavior (syntactic information), does not utilize the internal semantics of users' click behavior (semantic information).Hence, this paper utilizes the result of Web log data preprocessing, and proposes an approach of optimizing an e-commerce Website structure based on the semantics of path completion.

机译：基于用户点击数据评估网站结构的问题是优化网站结构的重要方法。但是这种研究主要利用用户点击行为（句法信息）的形式特征，没有利用用户点击行为（语义信息）的内在语义。因此，本文利用了Web日志数据预处理的结果，提出了一种基于路径完成语义的电子商务网站结构优化方法。

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来源
《Wuhan International Conference on E-Business; 20070526-27; Wuhan(CN)》|2007年|P.1058-1065|共8页
会议地点 Wuhan(CN)
作者
Ming Yi; Weihua Deng;
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作者单位

Department of Information Management, Huazhong Normal University, Wuhan, 430079, China;

School of Economy Management, Huazhong Agriculture University, Wuhan, 430070, China;

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会议组织
原文格式 PDF
正文语种 eng
中图分类贸易经济;真空电子技术;
关键词
e-commerce; website; structure; optimization; semantics;

机译：电子商务;网站;结构;优化;语义;

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An Approach of Optimizing the E-Commerce Website Structure Based on Semantics

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