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Disclosure apprehension: The influence of media and survey technique on the disclosure of sensitive information.

机译：披露忧虑：媒体和调查技术对敏感信息披露的影响。

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摘要

Measuring behavior that has a social stigma attached to it is difficult because people do not respond exactly the way they behave. This is due to the apprehension that people have about disclosing such behaviors. The repercussion that they may face is a powerful fact that mitigates their responses. Therefore, to study specific contexts such as unethical behavior, researchers have devised techniques to keep the respondents anonymous (Dalton & Metzger, 1992). In this study, unethical behavior is measured by using two techniques that are compared in an online setting: unmatched count technique (UCT) and a nominal technique. Using these techniques, the impact of technology on the disclosure apprehension is studied. Disclosure apprehension is a perception that has positive and negative valence for a subject who is faced with a request to disclose sensitive information. The results show that UCT is better for obtaining disclosure of sensitive information. Individual traits such as neuroticism and openness to experience along with media characteristics (persistence and interactivity) were shown to affect disclosure apprehension. Persistence is the ability of the media to retain content that passes through it. Both persistence and interactivity were found to have significant overall effects.
机译：衡量带有社会污名的行为很困难，因为人们无法完全按照自己的方式做出反应。这是由于人们对公开此类行为感到担忧。他们可能面对的反响是有力的事实，减轻了他们的反应。因此，为了研究诸如不道德行为之类的特定情境，研究人员设计出了使被访者保持匿名的技术（Dalton＆Metzger，1992）。在这项研究中，通过使用两种在在线环境中进行比较的技术来衡量不道德行为：不匹配计数技术（UCT）和名义技术。使用这些技术，研究了技术对披露理解的影响。披露忧虑是一种对于面临公开敏感信息要求的对象具有正价和负价的感觉。结果表明，UCT更适合获取敏感信息的公开。个体特征，如神经质和开放经验以及媒体特征（持续性和互动性）被证明会影响披露的理解。持久性是媒体保留通过媒体传递的内容的能力。发现持久性和交互性都具有显着的总体效果。

著录项

  • 作者

    Mathew, John.;

  • 作者单位

    Washington State University.;

  • 授予单位 Washington State University.;
  • 学科 Sociology Theory and Methods.;Business Administration Management.;Information Science.
  • 学位 Ph.D.
  • 年度 2008
  • 页码 192 p.
  • 总页数 192
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类 社会学理论与方法论;信息与知识传播;贸易经济;
  • 关键词

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