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Communicating multiple change: Understanding the impact of change messages on stakeholder perceptions.

机译:沟通多项变更:了解变更消息对利益相关者看法的影响。

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摘要

This study explored change implementation communication from a multifaceted (more than one at any particular time) change perspective. It examined how employees make sense of and respond to the organizational coordination of multifaceted change efforts. The case of a merger provides the backdrop for which to understand the multiplicity and complexity of organizational change (both planned and unplanned) and how the communicative organizational response to these overlapping and subsequent changes both complement and compete with the initially introduced change. This project was organized into two studies. The first explored the messages stakeholders recall receiving from implementers about multifaceted change. The second tested the relationships between change messages and specific individual and organizational change outcomes. Thematic analysis revealed that implementers used four different change messages. Statistical analysis revealed that multifaceted change messages create higher levels of change satisfaction, message quality, change liking, and organizational trust. Moreover, messages including information about the multiplicity (or magnitude) produced the least degree of perceived deception, the greatest degree of coping efficacy, and higher degrees of organizational competency appraisals.
机译:这项研究从多方面(在任何特定时间不止一个)变更的角度探讨了变更实施沟通。它研究了员工如何理解和应对多方面变革工作的组织协调。合并案例提供了一个背景,可以用来理解组织变更(计划内和计划外)的多样性和复杂性,以及对这些重叠和后续变更的沟通型组织应对方式如何与最初引入的变更相辅相成并相互竞争。该项目分为两项研究。第一部分探讨了利益相关者回忆起从实施者那里收到的有关多方面变化的信息。第二个测试了变更消息与特定的个人和组织变更结果之间的关系。专题分析表明,实施者使用了四种不同的变更信息。统计分析表明,多方面的变更消息可以创建更高级别的变更满意度,消息质量,变更偏好和组织信任度。此外,包含有关多样性(或程度)信息的消息产生的感知欺骗程度最低,应对效果最大程度以及组织能力评估程度更高。

著录项

  • 作者

    Laster, Nicole Mary.;

  • 作者单位

    The University of Texas at Austin.;

  • 授予单位 The University of Texas at Austin.;
  • 学科 Business Administration Management.;Psychology Industrial.;Speech Communication.
  • 学位 Ph.D.
  • 年度 2008
  • 页码 191 p.
  • 总页数 191
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

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