首页> 外文学位 >Product portfolio management and the industry lifecycle.
【24h】

Product portfolio management and the industry lifecycle.

机译:产品组合管理和行业生命周期。

获取原文
获取原文并翻译 | 示例

摘要

This dissertation proposes (1) a theoretical model to explain observed dynamics of product portfolios at the firm and industry levels in a set of high-tech industries, and (2) an empirical test of this theory in the context of the laser printer industry. The theoretical model examines product portfolio decision making in a duopoly, focusing on the rate of new product introduction, old product removal and the attributes of new products. We aggregate these results to the industry-level and study the impact of industry related environmental uncertainty and market opportunities on product portfolio choices through the industry lifecycle.; The empirical model uses survival analysis to test the implications of product portfolio and technology decisions on firm survival in the laser printer industry. We also explore how the effectiveness of portfolio strategy is impacted by the phase of the industry's evolution.
机译:本文提出(1)一个理论模型来解释在一组高科技产业中企业和行业水平上产品组合的动态变化,以及(2)在激光打印机产业中对该理论进行的经验检验。该理论模型检查了双头垄断下的产品组合决策,重点是新产品推出率,旧产品删除率和新产品属性。我们将这些结果汇总到行业水平,并研究与行业相关的环境不确定性和市场机会对整个行业生命周期中产品组合选择的影响。该经验模型使用生存分析来测试产品组合和技术决策对激光打印机行业公司生存的影响。我们还将探讨投资组合策略的有效性如何受到行业发展阶段的影响。

著录项

  • 作者

    Balasubramaniam, Karthik.;

  • 作者单位

    University of Pennsylvania.;

  • 授予单位 University of Pennsylvania.;
  • 学科 Economics Commerce-Business.; Engineering System Science.
  • 学位 Ph.D.
  • 年度 2007
  • 页码 85 p.
  • 总页数 85
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类 贸易经济;系统科学;
  • 关键词

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱:kefu@zhangqiaokeyan.com

京公网安备:11010802029741号 ICP备案号:京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有
  • 客服微信

  • 服务号