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African-American women as a television audience watching 'Living Single' (a qualitative study).

机译:作为电视观众的非裔美国人妇女正在观看“活着的单身”(定性研究)。

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摘要

This mixed methods study examined how a sample audience of Black women decoded creator Yvette Lee Bowser's preferred meanings of Living Single. The majority of previous research concerning Black women as cultural readers and audience members has focused on literature, films, music and the visual arts (Bobo, 1995, 2001). This study intends to fill the gap that has excluded Black women as television audience members.;Historically, scholars have focused almost exclusively on negative stereotypes of Black women in mass media, specifically the mammy, tragic mulatto, sapphire and jezebel. Scholars Donald Bogle (1992, 2001), Herman Gray (1995), Kristal Brent Zook (1999), Patricia Hill Collins (2000a, 2005), and Clint Wilson, II (2005) have all explored these stereotypes and their detrimental effects on society and the Black community. Minimal research has explored whether the race/ethnicity and gender of a writer and producer impacts the preferred meanings of the television program they create (Hall, 1973, 1980, 1997). While all of this research is valid to mass communication studies, it lacks breadth concerning who has creative control over these images and their interpretation by a niche audience of Black women.;Results revealed that the lived experiences and frameworks of knowledge of the participants directly influenced the way they decoded the content of the series Living Single. While the show has been in syndication for 12 years, the representation of Black women on other television sitcoms has yet to rival the Black feminist standpoint Yvette Lee Bowser accomplished in her series.
机译:这项混合方法研究研究了黑人女性样本观众如何解读创作者伊薇特·李·鲍瑟(Yvette Lee Bowser)的《生活单身》的首选含义。以前有关黑人妇女作为文化读者和听众的研究大多集中在文学,电影,音乐和视觉艺术上(Bobo,1995,2001)。这项研究旨在填补将黑人妇女排除在电视观众之外的空白。从历史上看,学者几乎只关注大众传媒中黑人妇女的负面刻板印象,特别是哺乳动物,悲惨的混血儿,蓝宝石和耶洗别。学者Donald Bogle(1992,2001),Herman Gray(1995),Kristal Brent Zook(1999),Patricia Hill Collins(2000a,2005)和Clint Wilson,II(2005)都探讨了这些定型观念及其对社会的有害影响。和黑人社区。最少的研究探索了作家和制片人的种族/民族和性别是否会影响他们创作的电视节目的偏好(Hall,1973,1980,1997)。虽然所有这些研究对大众传播研究都是有效的,但对于谁对这些图像具有创造性的控制权以及黑人女性的听众对它们的解释缺乏广度;结果表明,参与者的生活经历和知识框架直接影响了参与者他们解码“生活单身”系列内容的方式。尽管该节目已经进行了12年的联合发行,但黑人妇女在其他电视情景喜剧中的代表地位仍无法与黑人女权主义者伊薇特·李·鲍泽(Yvette Lee Bowser)的系列作品相抗衡。

著录项

  • 作者

    Cheers, Imani Michele.;

  • 作者单位

    Howard University.;

  • 授予单位 Howard University.;
  • 学科 African American Studies.;Mass Communications.;Womens Studies.
  • 学位 Ph.D.
  • 年度 2010
  • 页码 126 p.
  • 总页数 126
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

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