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The market, the state and the transformation of China's propaganda: A case study of the party media.

机译：市场，国家与中国宣传方式的转变：以党的媒体为例。

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摘要

Commercialization of the Chinese media since the 1990s has directed the attention of China scholars to the market forces in play, and their implications for transforming the Chinese media. There is a controversy in the academic literature as to the state-market relationship and its impact on the nature of Chinese media transformation.;This thesis attempts to explore the structural transformation of China's media control and propaganda by examining the Party media. Based on Vincent Mosco's Three Entries and Jacques Ellul's propaganda theories, this thesis reformulates an analytical framework with emphasis on commercialization and its impact upon the transformation of Party control and propaganda, which may contribute to better description and understanding of the changing media landscape in China. We may call this the CCP framework (Commercialization, Control and Propaganda). Through examining the transformation of the Chinese media structure and Xinhua News Agency, the biggest Party media organization, this thesis argues that commercialization has not brought about fundamental change of the Chinese media system. Behind the appearance of the expanding media space pushed by market forces is new Party strategy of the press control and efforts to improve propaganda techniques. Market forces are not leading to the lessening of the press control and breakdown of China's propaganda. Rather, they are being harnessed by the Party to maintain the press control and consolidate its propaganda power. Adapting itself to the market and changing Chinese society, the Party is trying to take new strategy of the press control and transform its propaganda models from the old propaganda techniques of agitation to new dimensions of integration. The thesis concludes that the transformation of Party control and propaganda amidst commercialization demonstrates the constitutive and reactive role of the Chinese state. (Abstract shortened by UMI.)
机译：自1990年代以来，中国媒体的商业化已经将中国学者的注意力吸引到了正在发挥作用的市场力量及其对改变中国媒体的意义上。关于国家-市场关系及其对中国媒体转型本质的影响，学术文献上存在争议。；本文试图通过考察党的媒体来探索中国媒体控制和宣传的结构转型。本文基于Vincent Mosco的《三个词条》和Jacques Ellul的宣传理论，重新设计了一个分析框架，重点放在商品化及其对党的控制和宣传转变的影响上，这可能有助于更好地描述和理解中国不断变化的媒体格局。我们可以将其称为CCP框架（商业化，控制和宣传）。通过考察中国最大的党的媒体组织中国媒体结构和新华社的转型，本文认为商业化并没有带来中国媒体系统的根本变化。在市场力量推动下不断扩大的媒体空间出现的背后，是新的党的新闻控制战略和改进宣传技术的努力。市场力量并没有导致新闻控制的减弱和中国宣传的崩溃。而是由党利用它们来保持新闻控制和巩固其宣传能力。为了适应市场和不断变化的中国社会，中国共产党正在尝试采取新的新闻控制策略，并将其宣传模式从旧的宣传技术转变为整合的新维度。本文的结论是，在商品化过程中党的控制和宣传的转变体现了中国国家的建设性和反作用。 （摘要由UMI缩短。）

著录项

  • 作者

    Xing, Guoxin.;

  • 作者单位

    The University of Regina (Canada).;

  • 授予单位 The University of Regina (Canada).;
  • 学科 Political Science General.
  • 学位 M.A.
  • 年度 2005
  • 页码 111 p.
  • 总页数 111
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

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