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Consumerism and its discontents: Four American anticonsumerist movements.

机译：消费主义及其不满：四个美国反消费主义者运动。

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Consumption has become central to how Americans define themselves as citizens and as human beings. Various movements have arisen as a critical response to consumerism, offering both alternative practices and counterhegemonic ways of understanding ourselves as citizens. Marginalized by the mainstream media, these movements have made effective use of the Internet to promote their message and attract supporters. In this study, Mr. Dershem focused on four specific movements---voluntary simplicity, green consumption, AdBusters, and Christian resistance---analyzing the ways in which they criticize consumerist ideology and provide alternative models for their followers. Mr. Dershem surveyed the history of consumerism in America to supply an historical context and summarized criticisms of consumerism to supply an ideological context for the movements.; Voluntary Simplicity seeks to simplify the hectic, consumer-centered American lifestyle. Its adherents seek to live on less and reduce their environmental impact. Mr. Dershem surveyed the historical roots of simplicity, then critically discussed its basic tenets as represented by Duane Elgin's Voluntary Simplicity. After analyzing the Slow Food movement and a counterfeit form of simplicity, Mr. Dershem focused on the Center for a New American Dream.; Advocates of green consumption argue that consumers should redirect their purchasing power toward less destructive, more sustainable practices. Mr. Dershem summarized the basic principles of green consumption, analyzed representative green marketers, and considered criticisms.; Adbusters is an organization founded by Kalle Lasn to criticize and subvert the essential ideologies of consumer culture. It is best known for its series of advertisements that parody mainstream ads. Mr. Dershem analyzed Adbusters' strategy and underlying ideology, focusing specifically on its parodies and "Buy Nothing Day" campaign.; Christianity in the U.S. has been co-opted in numerous ways by consumerism. However, some Christians have recognized the threat consumerism poses to their basic values and mobilized to oppose it. After surveying the history of relations between Christianity and consumerism, Mr. Dershem analyzed a variety of contemporary Christian critiques of consumerist values and related ideologies.; In addition to concluding remarks, Mr. Dershem considered the case of China and the place of consumerism in Chinese society.

机译：消费已成为美国人如何将自己定义为公民和人类的核心。作为对消费主义的批判性回应，已经出现了各种各样的运动，提供了替代做法和反霸权的方式来理解自己是公民。这些运动被主流媒体所边缘化，有效地利用了互联网来宣传其信息并吸引支持者。在这项研究中，Dershem先生着重研究了四个具体运动-自愿性简单，绿色消费，AdBuster和基督教抵抗-分析了他们批评消费主义意识形态的方式，并为追随者提供了替代模式。 Dershem先生调查了美国消费主义的历史，以提供历史背景，并总结了对消费主义的批评，以为运动提供意识形态背景。自愿简单性旨在简化忙碌的，以消费者为中心的美国生活方式。它的拥护者力求减少生活，减少对环境的影响。 Dershem先生调查了简单性的历史根源，然后批判性地讨论了以杜安·埃尔金（Duane Elgin）的“自愿简单性”为代表的基本原则。在分析了慢食运动和伪造的简单形式之后，Dershem先生将重点放在了新美国梦中心上。绿色消费倡导者认为，消费者应将购买力转向更具破坏性，更可持续的做法。 Dershem先生总结了绿色消费的基本原则，分析了具有代表性的绿色营销商，并考虑了批评。 Adbusters是由Kalle Lasn创立的组织，旨在批评和颠覆消费者文化的基本思想。最著名的是模仿主流广告的一系列广告。 Dershem先生分析了Adbusters的策略和潜在的意识形态，特别侧重于其模仿活动和“ Buy Nothing Day”运动。消费主义在美国广泛采用了基督教。但是，一些基督徒已经意识到消费主义对他们的基本价值观的威胁，并动员反对它。在考察了基督教与消费主义之间关系的历史之后，德瑟姆先生分析了当代基督教对消费主义价值观和相关意识形态的各种批判。除了结束语，德瑟姆先生还考虑了中国的情况以及消费主义在中国社会中的地位。

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作者
Dershem, Kurt A.;
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作者单位

Bowling Green State University.;

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授予单位 Bowling Green State University.;
学科 American Studies.
学位 Ph.D.
年度 2004
页码 175 p.
总页数 175
原文格式 PDF
正文语种 eng
中图分类 F17;
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Consumerism and its discontents: Four American anticonsumerist movements.

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