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Entry and exit decisions with competition under uncertainty.

机译:不确定条件下的竞争下的进出决策。

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摘要

In prior research, the firm's strategies to enter or to leave a market with irreversible costs have been determined assuming no competition. However, in practice business managers do take into account what their competitors will do in their decision making. In most industries where there are only a handful of major competitors, the effects of competitors' responses to a firm's entry, operating and exit decisions are extremely important. In this paper, the optimal strategies (capacity choices and demand levels at which the firm enters and leaves the market) in the continuous-time case of two firms with different production costs are determined in a duopoly setting. I find that under Cournot competition, the firm with low production cost will enter sooner with a lower capacity and exit later relative to the case where the firm is a monopolist. The firm with high production cost will enter later with a higher capacity and exit earlier relative to the case where the firm is a monopolist. The capacity choice turns out to be an important strategic variable. In the case of Stackelberg competition where the low cost firm is the "leader" and the high cost firm is the "follower", the results are similar. The results are also similar for settings with linear and isoelastic demand functions. The value of the firm with high production cost drops significantly under competition. This points to the importance of having a cost advantage in a competitive market and thereby choosing operating strategies to minimize the effects of competitors' actions.
机译:在先前的研究中,假定没有竞争就确定了公司以不可逆转的成本进入或退出市场的策略。但是,在实践中,业务经理的确会考虑竞争对手的决策。在大多数主要竞争者很少的行业中,竞争者对公司进入,运营和退出决策的反应所产生的影响非常重要。在双寡头垄断的情况下,本文确定了具有不同生产成本的两家公司在连续时间内的最优策略(公司进入和离开市场的能力选择和需求水平)。我发现,在古诺竞争下,相对于该公司是垄断者的情况,生产成本较低的公司将以较低的产能更快地进入并退出。相对于该企业是垄断企业的情况,具有较高生产成本的企业将以更高的产能进入较晚的市场,并较早退出。容量选择是一个重要的战略变量。在Stackelberg竞争中,低成本公司是“领导者”而高成本公司是“跟随者”,则结果相似。对于具有线性和等弹性需求函数的设置,结果也相似。在竞争中,具有高生产成本的公司的价值会大大下降。这表明在竞争市场中具有成本优势,从而选择运营策略以最大程度降低竞争对手行为的影响的重要性。

著录项

  • 作者

    Fung, Alexander Kwok-Wah.;

  • 作者单位

    The University of Wisconsin - Madison.;

  • 授予单位 The University of Wisconsin - Madison.;
  • 学科 Economics Finance.; Economics Theory.; Business Administration General.
  • 学位 Ph.D.
  • 年度 1995
  • 页码 207 p.
  • 总页数 207
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类 财政、金融;经济学;贸易经济;
  • 关键词

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