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'Reading' the video screen: Psychological measurement of spatial attention and perceptual asymmetries within television, video, and computer monitors.

机译:“阅读”视频屏幕:对电视,视频和计算机监视器中空间注意力和感知不对称性的心理测量。

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摘要

A perceptual model of the video monitor was developed that outlines a pattern of "distorted" perception and attention to the monitor and "camera" movements. It was hypothesized that the processing of the video screen is spatially asymmetrical due to (1) innate perceptual biases in the processing of stimuli varying in orientation and direction of motion, and (2) the influence of automatic visual routines developed during long term exposure to print media.; Ten structural hypotheses were tested in a set of two experiments. The first experiment used computer generated stimuli to test the influence of the direction, orientation, and the speed of frame movement (camera movement) on the perception of motion and duration. The experiment also tested the effect of the screen location of a moving object on these same dependent variables.; The second experiment mapped out the effect of zooming on the allocation of spatial attention. A "default" structure of spatial attention to the video screen was also defined. The hypotheses were tested using film stimuli and full report methodology for visual materials presented at very brief durations (60 msecs).; The results indicated that the perception of camera movement and location within a video monitor is skewed and asymmetrical. The findings support the theory that the video monitor is "read" with a "literate" bias. It was found that frame movement (camera movement) in the literate directions (left-to-right, top-to-bottom) appeared to move faster and also appeared shorter in duration. It was also found, as predicted, that spatial attention is biased towards the right and upper halves of the video monitor. Spatial attention to the upper right quadrant was particularly strong while attention to the lower left quadrant was much less than would be expected by chance. It was concluded that these "biases" are largely due to the effect of literacy.
机译:开发了视频监视器的感知模型,该模型概述了“失真”的感知模式以及对监视器和“摄像机”运动的关注。据推测,视频屏幕的处理在空间上是不对称的,这是由于(1)处理运动方向和方向变化的先天感知偏差,以及(2)长期暴露于视觉过程中产生的自动视觉程序的影响印刷媒体。;在一组两个实验中测试了十个结构假设。第一个实验使用计算机生成的刺激来测试方向,方向和镜框运动(相机运动)的速度对运动和持续时间的感知的影响。实验还测试了移动对象的屏幕位置对这些相同的因变量的影响。第二个实验绘制了缩放对空间注意力分配的影响。还定义了对视频屏幕的空间关注的“默认”结构。使用电影刺激和完整报告方法对假说进行了测试,以非常短的持续时间(60毫秒)呈现视觉材料。结果表明,摄像机在视频监视器中的移动和位置的感知是偏斜和不对称的。这些发现支持了视频监视器被“识字”偏差“读取”的理论。发现在识字方向(从左到右,从上到下)的帧移动(相机移动)似乎移动得更快,并且持续时间也较短。正如预测的那样,还发现空间注意力偏向于视频监视器的右半部分和右半部分。对右上象限的空间关注特别强烈,而对左下象限的关注远少于偶然所期望的。结论是,这些“偏见”很大程度上是由于扫盲的影响。

著录项

  • 作者

    Biocca, Frank Armand.;

  • 作者单位

    The University of Wisconsin - Madison.;

  • 授予单位 The University of Wisconsin - Madison.;
  • 学科 Psychology Experimental.; Mass Communications.; Education Technology.
  • 学位 Ph.D.
  • 年度 1989
  • 页码 238 p.
  • 总页数 238
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类 心理学;传播理论;
  • 关键词

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