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Analyzing the perceptions of the general public with regard to meat production in the U.S.: A spotlight on pork production and the impacts of the Fair Oaks Farms' Pig Adventure.

机译:分析公众对美国肉类生产的看法:聚焦于猪肉生产以及Fair Oaks Farms的“猪的冒险”的影响。

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摘要

Consumers have an increasing amount of information available to them while make purchasing decisions for livestock products. This information increasingly includes both production and product components. It is evident that along with this increasing amount of available information consumers also have an increased interest in farming practices associated with the rearing of livestock. Therefore, it is important to have an increased understanding in consumer's perceptions and level of concern for production attributes, such as animal welfare, relative to product attributes such as taste and price. This analysis examines United States residents' demographics, knowledge, sources of information, and perceptions on livestock rearing practices. This analysis reveals that the majority believe that the agriculture industry is important in the state they reside. This analysis also shows that production practices for the rearing of pigs that are of concern to consumers include the housing practices at different stages of production, particularly in crates. In addition, this analysis examines people's choices when making forced tradeoffs between pork attributes (which include both production attributes, such as animal welfare, and product attributes, such as price and taste). Correlations were used to provide insight in terms of the importance of several different factors including consumer demographics, knowledge level and agritourism participation in relation to these forced tradeoffs. This analysis found that animal welfare was third most important (from the attributes studied) and that shares of preference for animal welfare were positively correlated with lifestyle factors such as owning a cat or dog.
机译:在为牲畜产品做出购买决定时,消费者可以获得越来越多的信息。该信息越来越多地包括生产和产品组成部分。显然,随着可用信息量的增加,消费者也对与饲养牲畜相关的耕作方式越来越感兴趣。因此,重要的是对消费者的看法和对产品属性(例如动物福利)相对于产品属性(例如味道和价格)的关注程度的理解有更多的了解。该分析检查了美国居民的人口统计资料,知识,信息来源以及对牲畜饲养习惯的看法。该分析表明,大多数人认为农业对他们所处的州很重要。该分析还表明,消费者关注的养猪生产实践包括不同生产阶段(特别是在板条箱中)的饲养实践。此外,该分析在猪肉属性(包括生产属性(例如动物福利)和产品属性(例如价格和口味))之间进行强制权衡时,检验了人们的选择。相关性被用来提供关于几种不同因素的重要性的见解,这些因素包括与这些强制权衡有关的消费者人口统计学,知识水平和农业旅游参与。这项分析发现,动物福利是最重要的(从研究的属性来看),并且对动物福利的偏爱份额与生活方式因素(例如拥有猫或狗)呈正相关。

著录项

  • 作者

    Cummins, Ann M.;

  • 作者单位

    Purdue University.;

  • 授予单位 Purdue University.;
  • 学科 Agricultural economics.
  • 学位 M.S.
  • 年度 2015
  • 页码 118 p.
  • 总页数 118
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

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