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DTV: A case study documenting the transition to digital broadcasting by local television stations.

机译：DTV：一个案例研究，记录了本地电视台向数字广播的过渡。

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摘要

The intent of this study was to document the transition to DTV as it occurred. That goal was fulfilled in several ways. An outline of how TV has progressed from analog to digital is provided in the introduction of this paper. Details about the new technology can be found there as well. Consumer education efforts are covered extensively in the literature review. Challenges beyond that topic are also introduced in that section. A questionnaire containing 34 inquires on several topics related to the transition was developed. Eight broadcasters were sought out to provide responses to those questions. In these ways the intention of documenting this event in television history is accomplished. Results indicate that the eight television stations who participated in this study are prepared for the switch and that challenges of the process are largely attributable to monetary concerns.
机译：这项研究的目的是记录向DTV过渡的过程。该目标以多种方式实现。本文的简介概述了电视如何从模拟发展到数字。有关新技术的详细信息也可以在此处找到。文献综述中广泛涵盖了消费者教育工作。该部分还介绍了该主题以外的挑战。编制了一份问卷调查表，其中包含34个与过渡相关的几个主题的询问。寻找了八个广播公司来回答这些问题。通过这些方式，实现了在电视历史中记录此事件的意图。结果表明，参与这项研究的八个电视台已经为转换做好了准备，该过程中的挑战很大程度上归因于金钱方面的担忧。

著录项

  • 作者

    Davis, Brett A.;

  • 作者单位

    University of South Alabama.;

  • 授予单位 University of South Alabama.;
  • 学科 Journalism.;Cinema.;Mass Communications.
  • 学位 M.A.
  • 年度 2009
  • 页码 71 p.
  • 总页数 71
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类 药物化学;
  • 关键词

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