广场作为城市的“会客厅”，是市民文化活动的阵地，也是市民的精神家园与城市精神文明建设的缩影。广场文化建设具有政府的主导性与市民的自发性，归属的公共性与活动的公益性，形式的多样性与内容的审美性，参与的广泛性与起源的节庆性等特点。广场文化建设要采取把握方向、准确定位、统筹计划、统一管理、社会办理、市民参与、注重节庆、彰显特色、培育品牌，政府搭台、政策支持、经费保障等策略。广场文化不是简单的“广场+文化”，而是在广场中展现文化、反映文化、创新文化。因此，一座城市在广场文化建设中，要从城市的历史文化中找到城市文化的特征，将其融入广场文化建设之中，凸显城市文化特色，避免“千城一面”的广场文化现象。%Square is city receive a visitor hall, is the position of resident cultural campaign, is also the epitome of city cultural and ideological progress and the spiritual home of resident. Square cultural construction has the leadingness of government and the spontaneity of resident, the public welfare of publicness and campaign of belonging to , the sestheticness of content and the much shape of form, participated in extensiveness and the section of origin are celebrated sexual etc. characteristic. Square cultural construction is planed overall with assurance direction and accurate location, unify management and society to handle , resident participate in , emphasize section to celebrate , clear show characteristic to cultivate article brand, government puts up and the strategy such as policy support and funds guarantee. Square culture is not simple square + culture, and is to display cultural, reflection cultural, innovation culture in square. Therefore, a city is find the feature of city culture from the historical culture of city in square cultural construction , blend in it in square cultural construction, protruding show city cultural characteristic, avoid 1000 cities the square cultural phenomenon of one side.
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