This paper ,based on the three national economic census data and the corresponding sports industry statistics ,reveals the current situation and historical development of sports in‐dustry in China in the period of 2004 -2013 ,finds out the favorable trend and unfavorable structural problems in the development of sports industry in our country ,and puts forward the key areas and policy direction of China's sports industry .%以2004—2013年我国统计部门开展的3次全国经济普查数据和对应的体育产业统计分类为依据，通过横向和纵向对比，揭示出当前我国体育产业的现实状况和历史发展规律，找到当前我国体育产业发展过程中出现的有利趋势和不利的结构性问题，在此基础上，提出了下一步发展我国体育产业的重点领域和政策方向。
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