Coordination of Multi-leaders and Multi-followers in Supply Chain of Value-Added Telecom Services

Dai Jianhua; Bai Xiuguang; Shu Huaying

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Coordination of Multi-leaders and Multi-followers in Supply Chain of Value-Added Telecom Services

机译：增值电信服务供应链中的多领导者和多跟随者的协调

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In order to study supply chain of the telecom value-added service,a multi-leaders and multifollowers Stackelberg game model with multiple telecom operators and multiple service providers whose income is composed of information fee division and advertisement was constructed.Then a demonstration was simulated,and the results were compared with the situation of service providers' income only from information fee division.The simulated and compared results indicate that,the enterprises in the supply chain have the nature of pursuing the maximum profits in capital markets; meanwhile,firstmover advantages and some enterprise can get more profits with the information asymmetry.

机译：为了研究电信增值服务的供应链，建立了一个由多个电信运营商和多个服务提供商组成，收入由信息费用划分和广告构成的多领导者和跟随者的Stackelberg博弈模型，然后进行了仿真演示，模拟和比较结果表明，供应链中的企业具有在资本市场中追求最大利润的性质;与服务提供商仅通过信息费划分获得的收入情况进行了比较。同时，先行者优势和一些企业可以通过信息不对称获得更多利润。

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来源
《中国通信学报（英文版）》 |2011年第5期|157-164|共8页
作者
Dai Jianhua; Bai Xiuguang; Shu Huaying;
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作者单位

School of Economics and Management, Communication University of China, Beijing 100024, P. R. China;

School of Economics and Management, Northwest A&F University, Yangling 712100, P. R. China;

School of Economics and Management, Beijing University of Posts and Telecommunications, Beijing 100876, P. R. China;

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Coordination of Multi-leaders and Multi-followers in Supply Chain of Value-Added Telecom Services

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