首页> 中文期刊> 《安徽农业科学》 >基于SWOT分析的静升古镇旅游深度开发研究

基于SWOT分析的静升古镇旅游深度开发研究

         

摘要

古镇旅游作为一种独特的旅游形式日益成为旅游业的热点。笔者通过SWOT分析方法,对静升古镇旅游发展的优势、劣势、机遇和威胁进行了综合分析,探讨了静升古镇旅游发展定位及深度开发的策略,以期为静升古镇旅游可持续发展提供参考。%Ancient town tourism as a unique form of tourism has increasingly become a hot spot in the tourism industry. Through SWOT analysis method, the advantages, disadvantages, opportunities and threats of tourism development in Jingsheng ancient town were comprehensively ana-lyzed. The orientation and strategy for depth development was discussed, so as to provide a certain reference for sustainable development of tourism in Jingsheng ancient town.

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