为研究大数据背景下私有情报泄露对数据驱动型供应链成员竞争与合作关系的影响,首先分析了私有情报信息泄露研究现状,然后分析了大数据背景下数据驱动型大规模定制供应链的形成,基于此构建了大数据背景下原始供应链合作模型,同时建立了私有情报泄露情况下,供应链的三种竞争模型.对三种模型中竞争方与被竞争方的最优利润、最优价格、竞争方进入条件进行了分析,对竞争方之间的最优利润与最优价格进行了纵向对比.研究发现,在大数据背景下,私有信息获取成本和批发价影响供应链竞合关系;私有情报获取成本决定竞争优势大小.最后通过数值模式验证了结论.%To study the effects of private intelligence leaks on co-opetition relationships in a data-driven supply chain in a Big Data environment,we first analyzed,in the new background,the importance of a Data Company in the supply chain.We then analyzed and built the new structure of the supply chain was analyzed and built.Next,we considered private intelligence leakage,and three competition models of the supply chain were constructed.Then,the optimal profit,optimal price,and competitive advantages of different competitors in the three models were analyzed and compared.Findings:in the Big Data environment,the acquisition cost of private intelligence and the wholesale price affect the co-opetition relationship of the supply chain.The acquisition cost decides who will win the competition.Finally,conclusions were verified by a numerical model.
展开▼
