Empirical Research on Quality Improvement and Effect Increase of Rural Tourist Destination Under the Strategic Background of Rural Revitalization:A Case Study of Xishan District,Kunming City,Yunnan Province

MA Ying; ZHANG Chaoxuan

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Empirical Research on Quality Improvement and Effect Increase of Rural Tourist Destination Under the Strategic Background of Rural Revitalization:A Case Study of Xishan District,Kunming City,Yunnan Province

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摘要

As one of important channels in rural revitalization and development,rural tourism obtains a lot of remarkable achievements in rural development.However,relatively single product and homogenized development model make competition gradually intensify,and many once glorious rural tourist destinations gradually decline.Xishan District of Kunming City of Yunnan Province is taken as research object in this paper.Via literature research,field survey and depth interview,development process,status quo and existing problems of its rural tourism are deeply explored.Based on above research results,development idea,strategy and countermeasure for quality improvement and effect increase of traditional rural tourism destination are proposed,and cooperative development,mutual benefit and win-win are taken as the ultimate development goals.

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《景观研究：英文版》 |2019年第1期|P.90-94|共5页
作者
MA Ying; ZHANG Chaoxuan;
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作者单位

[1]Tourism College of Kunming University;

Kunming;

Yunnan 650218;

China;

[1]Tourism College of Kunming University;

Kunming;

Yunnan 650218;

China;

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原文格式 PDF
正文语种 CHI
中图分类建筑科学;
关键词
Rural revitalization strategy; Rural tourism destination; Quality improvement and effect increase; Development path;

机译：乡村振兴战略;乡村旅游目的地;质量提高和效果提高;发展路径;

Empirical Research on Quality Improvement and Effect Increase of Rural Tourist Destination Under the Strategic Background of Rural Revitalization:A Case Study of Xishan District,Kunming City,Yunnan Province

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